Industry Newsline - December 2001

Industry Newsline

MOTIONS AND PROMOTIONS

Hanna Car Wash Systems International has announced the return of Samir Beaini to its team of executives as vice president for North American business development. Beaini's mission is to grow and strengthen Hanna's North American distribution. Beaini started his career in the car wash industry at Hanna in Portland, OR in 1987 as a telemarketer and worked his way through the ranks to be senior marketing manager when he left Hanna in 1990. Beaini holds a degree in business administration and speaks several languages.

The company also announced the appointment of RobertPotter as chief financial officer. Potter has over 15 years of financial, costing, and systems experience in the manufacturing environment. He brings a
decided manufacturing-operations viewpoint to the financial and information systems areas. Potter has a degree in French and German and an MBA in accounting.

Linden, NJ-based Jobe Industries Inc. has announced the appointment of Steve Switzer as sales representative for New Jersey and Northeastern Pennsylvania. Switzer comes to Jobe Industries Inc. after 18 years as a sales representative for Simoniz USA. Switzer has served for many years on the board of directors of Carwash Operators of New Jersey Inc. He holds a BA and an MA from Rutgers University and has published articles in various trade journals.

Security Filter Products Company Inc. of Colonial Heights, VA has announced several personnel moves. Lea Hume has been promoted to director of marketing and training. In this new position, Hume will be responsible for the company's advertising and sales promotion efforts, customer training, new product and service research, application catalogs, technical and warranty issues, and our electronic data interchange projects.

Helene Vaughan has been named director of sales. Her responsibilities will include conducting business reviews with customers, introducing new items, responding to customer service issues, and the general maintenance of current oil change customer accounts in the USA.

Amy Streich replaces Vaughan as manager of administration and customer service. This position involves numerous financial and customer support responsibilities. First and foremost, Streich will ensure
that customer orders flow efficiently and expeditiously to their intended destination.

PDQ: NEW WEB SITE

PDQ Manufacturing Inc. has announced the launch of its redesigned web site at www.pdqinc.com. "The new web site is a valuable resource tool providing our distributors, customers, and potential investors access to PDQ's latest products and enhancements in a user-friendly format," according to Mark Van Pay, the company's marketing director.

The web site allows visitors to explore the company's wash portfolios including in-bay
automatic systems and conveyorized tunnel systems; keys to successful touch-free washing; information on the latest PDQ products and enhancements; answers to frequently asked questions; site performance tips and guidelines; market facts; etc

MACE 3Q LOSS LESS

Mount Laurel, NJ-based Mace Security International Inc. (Mace) has announced financial results for the third quarter and the nine-month period ending September 30, 2001.

Reported revenues for the third quarter were $11.0 million compared to $12.7 million for the third quarter of 2000.

According to the company, this decline in revenues was largely the result of more rain and cloud days in the Texas region, a temporary decrease in wash volume in all regions due to the terrorist attacks on September 11, and a reduction in wash volume due to "the divesting of several car washes." Net loss for the third quarter of 2001 was $20,000 compared to a net loss of $84,000 in 2000.
The third quarter's decline in wash volume, the company says, was partially offset by internal growth in revenue per car, which continued to increase due to the company's revenue enhancement initiatives including aggressively marketing various on-line and off-line car wash and detailing services, and direct-mail coupon advertising campaigns. In the third quarter of 2001, average wash and detail revenue per car increased 5.8 percent to $14.54 from $13.74 in the third quarter of 2000, which included an increase in detailing revenues of 9.0 percent to $2.4 million from $2.2 million in the same quarter of 2000.

Reported revenues for the nine months ending September 30, 2001 were $36.8 million compared to $36.6 million generated in the same period of 2000. Net income for the first nine months of 2001 was $641,000 compared to $591,000 in 2000.

BLUE-WHITE'S NEW HOME

Blue-White Industries has officially moved to its new Corporate/Manufacturing building in Huntington Beach, CA. Construction of the new facility began in September 2000. A few of the design features
include: high-efficiency lighting and 42 skylights; five miles of category 5 data and communications cabling; more than 20 miles of electrical wiring; separate CNC shop with concrete walls;
a specially designed employee common area with kitchen, vending, telephone, and indoor/outdoor dining areas; drought-resistant landscaping, and parking for 115 vehicles. Phone and fax numbers remain unchanged. The new street address details are as follows:

5300 Business Drive
Huntington Beach, CA 92649

VIOC OIL-LYMPICS WINNERS

Best Oil Change Team (left to right): assistant manager Kris Jerome, customer service representative Holley Wood, area manager Lorn Morden.

A team of Valvoline Instant Oil Change (VIOC) employees from Redford Township, MI was recently named "America's Best Oil Change Team" by 13 expert judges in the National Oil-Lympics, an annual competition VIOC organizes for employees of its nearly 700 service centers.

National finals were held on Saturday, October 6 at VIOC's Smyrna, TN service center. In addition to the title, the winners also earned free lessons at a professional racecar driving school and official racing helmets signed by NASCAR driver Johnny Benson, among other prizes.

Finalist teams representing more than 1,500 VIOC employees and 300-plus franchise centers that participated in preliminary rounds of the contest competed for the national title. Each three-person team raced to complete two 72-step full-service oil changes with exacting detail in less than 20 minutes. The judges rated each team on 123 criteria tied to the company's proprietary SuperPro(r) training program, a precise certification process that all employees must complete before working on customer vehicles.

The competition final followed shortly after the publication of articles in Seventeen and Teen People
magazines in which oil change jobs were characterized as among the "coolest" for young women. Both articles discuss opportunities for women in the automotive service business, despite its image as a male-dominated industry, and describe how female auto technicians are received by co-workers and customers. Each article featured a VIOC female employee.

CASTROL LAUNCHES ARCHITECTURAL SERVICES PROGRAM

BASE (Building Architecture Services) is a new program from Castrol North America that offers a team
of trained professionals to design and build automotive facilities for Castrol customers. BASE simplifies the process of building a new facility, expanding an existing facility or updating a facilities image. One of the most significant and obvious benefits to the BASE program is that there is no franchise buy-in. The client can still be an entrepreneur, an independent operator, yet use Castrol's resources.

The BASE program includes the following features: latest in design trends for maximum efficiency, functionality, and productivity; customized logos and signage; site selection assistance; right sizing;
customer control over project, facility appearance; preliminary cost estimates; CAD drawings; etc.

The Building Architectural Service is just the latest of the support programs available to Castrol customers. Others include technician training and certification; marketing; customer warranty and roadside assistance; financial assistance; etc.

PDQ TAKES THE GOLD

The judges of the Equip'Auto exposition, held October 16 - 21 in Paris, have presented PDQ's LaserWash(r) 4000 the "gold" award as the most technologically innovative equipment at the show. The Equip'Auto exposition is one of the largest European trade shows featuring automobile-related products and services, including car wash systems.

The award was accepted by Franck Bourc'his, managing director of PDQ's French distributor, Star Lavage, and Fernand Goupy, sales manager. Also attending the show from PDQ Manufacturing were Charlie Lieb, president; Dick Rimrodt, managing director of international sales; and Michael von Knorring, European sales manager.

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