Industry Newsline - August 2007

Industry Newsline


Arvada, CO-based Mark VII Equipment Inc., the U.S. subsidiary of WashTec AG of Germany, has announced the appointment of Rhett Fleming as director of key account development. Fleming joins Mark VII from AIR-Serv Group, a supplier of air and vacuum machines to the automotive industry, where he spent 16 years in sales and sales management roles. Based in Minneapolis, he is responsible for developing and executing strategy for major corporate accounts, including oil companies, convenience store chains, and “big box” retailers. Fleming holds a BA degree in Business Communications from the University of Wisconsin.

Dosmatic U.S.A./International, Inc. of Dallas, TX has announced the appointment of Pascal Brusset as sales manager for Southern France and Italy. Brusset holds a technical degree in industrial mechanics as well as a business and marketing degree. He has worked in sales in the French market for a chemical company specializing in detergents and electrical dosing systems for electro-mechanics.


On June 6, the Connecticut Carwash Association held its second annual casino night along with its annual meeting at the Marriott Courtyard in Cromwell. Approximately 45 individuals attended. A highlight of the evening was the presentation of the 2007 Kenneth M. Gustafson Sr. Scholarship Awards. Each year the CCA presents two $1,000 scholarships that are meant to encourage the pursuit of a post-secondary education for those associated with the car wash industry. Car wash employees or direct family members of an employee, of any CCA member, are eligible for the honor. Gregory Kenny of Torrington Car Wash and Caleb Fox of Mr. Sparkle Car Wash each received a $1,000 check toward their future education. Kenny is currently studying at the University of Connecticut-Storrs majoring in Liberal Arts, and Fox is studying History and Elementary School Education at Central Connecticut State University.

The association also presented outgoing board members Mark DiTommaso of Auto Shine Car Wash Systems and Bob Rossini of Mark VII of New England with plaques acknowledging the board’s appreciation and thanks for their many years of dedication to the association and industry.

Association members voted in the new 2007-2008 board members and officers. Gary Stevenson of Vehicle Cleaning Supply and Brian Kelly of Shoreline Quick Lube and Car Wash were elected to the board of directors. The officer slate includes Dan Petrelle of Splash, president; Tony Setaro of Jet Spray Touchless, vice president; and Noah Levine of Rapid Car Wash, treasurer. The remaining board members include Jeff McIntyre of Simoniz USA, Jeff Lemire of Citadel Networks, and Joe Tracy of Magic Minit Car Wash.


Actor and comedian Jimmy Fallon has received national attention for “Car Wash for Peace,” a song he recently recorded. He has made appearances on many radio and TV shows including The Tonight Show, The View, and The Howard Stern Show.

Fallon is donating all of his proceeds from the sale of the song on iTunes to an organization called Fisher House, a charity that supports our troops by helping their families in a time of great need. Fisher House helps provide them with a place to stay while an injured military member is recovering.

Richard Sasso of Mr. Squeaky Car Wash in Pompano Beach, FL thought that having Fallon sing his song at an actual car wash would make a great fundraiser. On June 16, Fallon was at the car wash meeting fans, signing autographs, having his picture taken, and singing his song!

Mr. Squeaky donated 100 percent of the car wash proceeds from the day to Fisher House. Together with donations, more than $6,000 was raised for the cause. Sasso says efforts are now underway to arrange a national fundraising effort at car washes for the benefit of Fisher House. The plan calls for Fallon to promote the fundraiser with national media appearances in the weeks leading up to it.

The date for the national event has tentatively been set for August 11. For the more information and regular updates visit


Kim Smith, corporate development manager for the Make-A-Wish Foundation of Connecticut, announced that Lays™ Brand Potato Chips will be supporting WashCT, the August 18 fundraising event for the benefit of Make-A-Wish. Lays will be donating sample chips to customers visiting participating car washes on the day of the fundraiser.

Smith also stated that Lays will additionally donate sponsorship dollars toward the WashCT event. “We are so excited to be participating with the car wash owners in Connecticut and we’re working hard to use our corporate contacts to promote the event, she said, adding that the foundation will continue to work through its large volunteer base to drive traffic to those washes that are registered for the event.

Drop-off locations for distribution of the chips will be announced at a later date. For more information, contact Kim Smith of Make-A-Wish at (203) 261-9044 or Suzanne Stansbury, CCA executive director, at (518) 280-4767.


Metro International LLC, Sonny’s Enterprises, Inc.’s Select Service Organization in Southern California has announced two organizational changes.

Andy Murillo, a longtime conveyor wash industry veteran, formerly representing Hanna Car Wash Systems through Northwest Pump & Equipment Company, has moved to Metro International to help represent Sonny’s Enterprises, Inc.’s product line, and to continue providing expertise in the layout, design, and engineering of conveyor car washes. This move took place in conjunction with Northwest Pump assuming the Sonny’s line in the Western U.S. and as a sub-distributor and service provider for Metro International in Southern California.

Additionally, Steve Marquez, formerly of Advanced Car Wash Solutions, also an experienced industry associate, has joined Metro International as its warehouse and service manager. This hiring supports Metro International’s opening of new offices and warehouse space in Irvine, CA.


The Car Wash Operators of New Jersey (CWONJ) raised $4,675 for the Children’s Specialized Hospital at its 7th Annual Golf Outing, June 5, at the Olde York Country Club in Columbus. It is the third year the group has raised funds for the largest comprehensive, pediatric rehabilitation hospital in the United States. “It is a great feeling to be able to make a difference and help children,” said CWONJ President Doug Karvelas.

Eighty-five golfers played 18 holes at the “Top 10 Rated” course. Carl Gelormine won the putting contest, and the team of Scott Freund, Chris and Barry Hart, and Pete Defazio took second place for the day. For the first time, Team Whichard (Todd) took home trophies for first place. He and his teammates — Ken Hoffman, Emir Certioglu, and Larry Biasatto — won the outing with an impressive 55.


The Kleen-Rite Learn More, Earn More Expo takes place January 18 and 19, 2008 at the Texas Station Gambling Hall and Hotel in Las Vegas, NV.

An opening reception will start things off on Friday, January 18th from 6:00 p.m. to 8:00 p.m. with hors d’oeuvres and a cash bar. The expo floor will be open Saturday from 10:00 a.m. to 3:00 p.m. A continental breakfast will be served at 10:00 a.m. and a buffet lunch will be offered at midday. Seminars will be held throughout the day. The event will conclude with a tour of Kleen-Rite’s new Las Vegas distribution center.


Arvada, CO-based Mark VII Equipment Inc., the US subsidiary of WashTec AG of Germany, has announced the appointment of Car Wash Technologies as its distributor for Ohio and Western Pennsylvania.

With over 10 years experience as a car wash distributor and offices in Pittsburgh, Lancaster and Cleveland, Car Wash Technologies has a well established network of sales, installation, and service professionals to support the Mark VII customer base in the region.

The company, which is managed by CEO Henry Richard III and COO Victor Monteleone, was recognized on the Inc. 500 list of fastest-growing companies in 2004.


The new president and CEO of CITGO Petroleum Corporation and chairman of its board of directors, Alejandro Granado, has arrived at the company headquarters in Houston, TX to begin the transition from outgoing president and CEO Felix Rodriguez.

Granado was manager of process technology at CITGO’s Lemont Refinery in the late 1990s. Additionally, for the past two years, he has been chairman of CITGO’s board of directors and will continue to hold this position concurrently with that of president and CEO. His board experience has allowed him to gain in-depth knowledge about the company’s operations, projects, and all of the other key aspects of the business.

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