MOTIONS AND PROMOTIONS
Performance Resources Inc. of Medford, NJ has appointed Bill
Lynch as its director of marketing. Lynch, a 16-year marketing and
advertising veteran, provides PRI with solid strategic and creative
management experience. A graduate of Glassboro State College, Lynch
has marketing and management experience in various industries including
retail, advertising, B-to-B, corporate events, and incentives.
Tim Stitt has been promoted to vice president of the private brands
group for Chicago, IL-based Gold Eagle(r) Co. Stitt replaces
Manny Grijalva, who was recently promoted to vice president of sales
and marketing. Stitt joined Gold Eagle in 1998 as the national account
manager of the private brands group. Stitt has spent 25 years in
the OEM market, which included sales and marketing positions with
Bell Chemical and Ralph Shrader Inc.
Douglas E. Zalla has been promoted to vice president of brand marketing
for the Valvoline Company. He will assume responsibility
for the company's lubricant brand group, its chemical brand group,
and the newest product, the 3D Spirit Foam brand for use on cars,
glass and other nonporous surfaces. Zalla, a graduate of Thomas
More College in Crestview Hills, KY, holds a master's degree in
business administration from the Harvard Graduate School of Business
Administration. Prior to joining Valvoline in 1997, he worked for
the Procter & Gamble Co. as brand manager.
Hamilton Manufacturing Corp. of Holland, OH has announced
the formation of its new management team consisting of Bonnie Osborne,
executive vice president; Brad Quay, general manager; Dave Norway,
plant manager; Steve Alt, director of engineering; and Laura Harris,
De Pere, WI-based PDQ Manufacturing Inc. has appointed
Keith Sholos as vice president, sales and marketing.
He will oversee and direct sales, marketing, and technical services
activities within the company. Sholos holds a master's degree in
general administration from the University of Maryland, is an active
member of the Strategic Account Management Association (SAMA) and
a past member of the American
Center of International Leadership (ACIL). He was most recently
employed with State Industrial Products (SIP) Corporation, a manufacturer
and distributor of specialty chemical products.
Splash Car Wash, headquartered in Riverside, CT, has announced
the appointment of Jack Arsenault as its corporate sales representative.
Prior to his last position as sales manager for a national car wash
chemical company, Arsenault managed multiple car wash sites for
a major car wash chain. As corporate sales representative, Arsenault's
responsibilities will include the direct oversight of
all new corporate business and the management of all current accounts
at each of Splash's 10 car wash facilities. He will also oversee
the development of all cross-marketing opportunities that exist
within the region.
The company also announced the appointment of Allan Stoddard as
its human resource/sales manager. Stoddard has more than 10 years
experience in the car wash industry. Prior to joining Splash, he
was manager of multiple car wash sites in Virginia and was responsible
for the successful implementation of the customer service advisors
training model. As human resource/sales manager, Stoddard's responsibilities
will include the hiring and placement of all management personnel
with an emphasis on the hiring and training of all customer service
Unitec Electronics of Jessup, MD has announced additions
and changes to its marketing and sales department. Gerry Grossman,
the national accounts manager, is based in Atlanta, GA and works
with the company's petroleum partners to ensure that petroleum/c-store
programs meet the specific needs of this market. Denise Wight is
the business development manager. Her main focus is to identify
and pursue new opportunities. Denise works out of the Chicago office.
Bobby Willis, the national sales manager, distributor network, is
responsible for the management and support of the company's national
distributor program. He also currently handles all sales and support
in the Eastern US region from his Smithfield, VA office. Regional
sales managers include New Orleans, LA-based Kristy LeJeune Smith
who manages sales and distributor support in the Central US region
and Post Fall, ID-based Lenny Cavalier who manages sales and distributor
support in the Western US region. Jennifer Ward, previously marketing
coordinator, is now the marketing projects coordinator. Kelly Taylor,
a recent addition to the marketing and sales department, has taken
over as the marketing and sales coordinator.
In a separate statement, the company announced the appointment
of Jan Scott as its new vice president of engineering and manufacturing.
Formerly with Dresser Wayne and Suntronics, Scott has over 20 years
of industry experience in the retail petroleum market and will be
responsible for engineering, purchasing and shipping.
TURTLE WAX, NASCAR SPONSOR
Turtle Wax has announced a three-year agreement to become an
associate sponsor of Penske Racing's #12 Alltel Ford NASCAR Winston
Cup entry driven by Ryan Newman.
If Newman's racing campaign last season is any indication of what
will be seen from the 24-year-old in his 2002 Winston Cup Rookie-of-the-Year
bid, fellow NASCAR competitors will be taking note. Newman scored
two wins, eight poles, five top-fives, and 11 top-tens in 24 combined
2001 ARCA RE/MAX, Busch Series, and Winston Cup races.
"Turtle Wax is a household name with a lasting reputation
and I am proud they have chosen to be a part of our Alltel and Penske
Racing South team," Newman said. "This should be a very
exciting season for us as we enter the Winston Cup season on a fulltime
basis and battle for Rookie of the Year honors, and the backing
of great sponsors will only make us stronger as a team."
"A lot of eyes are going to be on Ryan this year," said
Tom Healy, Turtle Wax's industrial division vice president. "This
sponsorship is a wonderful opportunity for Turtle Wax to visibly
demonstrate our commitment and support to the thousands of car wash
owners across America who use Turtle Wax professional car wash products
every day - and to promote our brand with their customers via a
car and driver who are going to be up front early and often in the
season to come."
ON-LINE DETAILING REFERRAL
DetailPros.com is an on-line vehicle detailing referral and
marketing service that helps its customers by taking the guesswork
out of finding a qualified auto detailer and helps the industry
by promoting its growth. It is perfect for Internet-savvy, time-restrained
individuals who are in the need for a high-quality detailing job
on their vehicle. Soon to launch in Los Angeles, DetailPros.com
offers residents in a specific geographic location a free search
for qualified detailing or tinting specialists able to handle every
possible service need regarding vehicle care.
Customers visit the DetailPros.com web site (www.DetailPros.com)
and complete a simple service request form, specifying what they
are looking for.
The DetailPros.com database does a search for all available pre-screened
vehicle detailers and tinting specialist in the geographic region.
The matches are all pre-screened, available detailers who are ready
to be hired. Customers can also see past ratings of those detailers
who come up as matches, and link directly to their web sites (if
Currently, the DetailPros.com web site/database is still under
construction and the plan is to service the greater Southern California
area first. Thereafter, expansion is planned for other regions with
high population/high car-per-person ratios.
For information, contact the Referral Group, (818) 438-2686, fax:
(818) 878-5749, e-mail: info@DetailPros.com.
CAR WASH MARKETING GUIDE
Unitec Electronics of Jessup, MD has released its Guide to Successful
Carwash Marketing, a comprehensive package for marketing a car wash.
In the guide, the company provides useful information and tips
on how to
market a car wash by leveraging the advantages of a car wash entry
system. The guide includes a series of creative, attention-getting
ad campaigns and companion merchandising tools to promote a car
wash, which are provided on a CD in the needed print shop format.
MACE 2001 RESULTS
Mount Laurel, NJ-based Mace Security International Inc. (Mace)
has announced financial results for the fourth quarter and the fiscal
year ending December 31, 2001.
Reported revenues for fiscal year 2001 were $48.2 million compared
to $48.0 million for fiscal year 2000. Net income for 2001 was $908,000
or $.04 per share compared to $318,000 or $.01 per share in 2000.
EBITDA increased 35.4 percent to $7.1 million in 2001 from $5.3
million in 2000.
According to the company's chairman and chief executive officer,
Louis D. Paolino, Jr., Mace's team of regional and site managers
continued to aggressively focus on day-to-day operations and customer
service during 2001. "They successfully reduced labor costs
as a percentage of wash and detail revenues by approximately two
percent from 49 percent in 2000 to 47 percent in 2001," he
said, "while increasing detailing revenues by 25 percent or
$1.8 million and average wash and detail revenue per car by over
8 percent. This combination of increased revenue per car and lower
labor costs, coupled with our ongoing cost containment program,
produced EBITDA and net income levels surpassing any previously
achieved at Mace."