Auto Laundry News - March 2013

Preview: The Car Wash Show 2013

Schedule of Events

Sunday, April 21
1:00 p.m. - 6:00 p.m.

New Investor Seminar

  • Welcome to the Car Wash Industry & Overview of Car Wash Business Models
  • Feasibility, Personal Assessment & Business Strategy and Plan
  • Site Selection & Site Development
  • Roundtable Discussions with Industry Suppliers
  • Car Wash Financing and Seminar Wrap-up
  • Networking Reception

Monday, April 22
8:00 a.m. – 9:00 a.m.

Educational Sessions

  • Reclaim: 101 – The Future of Water (O)
  • The Future of Car Wash Control (O)
  • Grade Yourself as a Leader: Traits and Skills of Successful Leaders (B)
  • Building Your Brand (M)
  • Growing in Changing Times (M)

9:15 a.m. – 10:15 a.m.
Educational Sessions

  • Coloring Outside the Lines!™
    Creating a New Customer
    Experience (M)
  • Differentiate or Disappear (M)
    10: 30 a.m. - 11:30 a.m.
    Educational Sessions
  • The Business Attraction Factor: Growth Strategies for Success (B)
  • High Performance Teams (B)
  • Social Media as a Sales
    Strategy (M)

11:30 a.m. - 5:30 p.m.
Trade Show Floor Open

4:00 p.m. - 5:30 p.m.
Welcome Celebration

Tuesday, April 23

7:30 a.m. - 8:30 a.m.
Educational Sessions

  • Strategies for Revving up Your Employees (B)
  • Who’s Washing Now? Online
    Marketing Strategies You Can’t Afford to Ignore (M)
    7:30 a.m. - 9:45 a.m.
    Educational Sessions
  • What Mobile Users Are Looking for Now and in the Future (O)
  • Customer and Competitor Analysis: A Strategic Approach to Keeping Ahead of Your Competitors (B)
  • How to Increase Business 30% in 30 Days (O)
    8:45 a.m. - 9:45 a.m.
    Educational Session
  • Eight Great Traits of Superstar Managers, Owners, and
    Franchisees (B)

10:00 a.m. - 11:30 a.m.
General Session

  • Industry Update
  • Keynote Address — Speaker: Magic Johnson

11:30 a.m. - 5:30 p.m.
Trade Show Floor Open

Wednesday, April 24

9:00 a.m. - Noon
Trade Show Floor Open

B Business Management
M Marketing and Brand Strategy
O Operations

* Schedule of events based on information available February 13, 2013, subject to change.


The Car Wash Show™, the International Carwash Association’s annual event, returns to the Sands Expo Center in Las Vegas, NV for 2013. If Las Vegas is your convention destination of choice, attendance at this year’s show is a must as Chicago will be the host city in 2014.

The New Investor Seminar — a full-afternoon presentation on Sunday, April 21 — precedes the official start of the show on Monday morning, April 22 when more than 25 hours of education sessions are set to begin. Seminars are scheduled at times that do not interfere with trade show hours, allowing attendees to devote their undivided attention to both. The educational sessions are categorized by subject matter: business management (identified in the schedule below by the letter “B” behind the session title), marketing and brand strategy (“M”), and operations (“O”).

In keeping with recent practice, a celebrity from the world of sports will deliver the keynote address. This year, Magic Johnson does the honors. Johnson is best known for his 13-year career in the NBA, but he has also built successful businesses. Chairman and CEO of Magic Johnson Enterprises, his business portfolio includes part ownership of a Major League Baseball team, the Los Angeles Dodgers; Canyon Johnson, a billion-dollar real estate fund; ASPIRE, an African-American television network; VIBE Holdings LLC, a multi-cultural media company; Inner City Broadcasting, with more than 17 radio stations; as well as numerous other ventures. Johnson is also at the helm of the Magic Johnson Foundation, a charitable organization. He will speak about leadership, success, and entrepreneurial lessons learned.

For additional information, call ICA headquarters at (312) 321- 5199, or (888) 422-8422, or visit on the web.

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