Profile in Success

As the nation begins to slowly emerge from its COVID induced slumber, car washers are hard at work adjusting their operational models to ensure they are ready and able to service their customers. »

The ongoing COVID-19 health crisis has disrupted the entire U.S. economy, forcing many “non-essential” businesses to close their doors and wait out the pandemic with no timeline on when they can reopen.

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By their very nature car washes build intimate relationships with their communities. They are typically run by independent operators who live in and around the locales they serve, dedicated to building meaningful connections with... »

Car wash owners come from all walks of life. When you ask one how they got their start, nine times out of 10 the story begins outside of the industry. Such is the tale of James Benton. »

The needs of the motoring public are constantly evolving. To keep pace car washers need to stay nimble and be willing to course correct when necessary. »

Today’s ultracompetitive marketplace is overflowing with high-tech, next-gen detailers poised to pounce on unprepared competitors. »

Drawing customers to your wash is a year-round effort. Whether it is advertising, geo-located promotions, or good old-fashioned superior service, owners are constantly looking for ways to attract new washers. »

Small-scale operators are the heart and soul of the car wash industry. While a growing list of mega chains continue to pop up across the industry, the small independent operator is still the prevalent model. »

Success in the detailing trade requires equal parts talent, hard work, and entrepreneurial spirit. It also calls for a specialized set of skills. Skills that are not easy to acquire.

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Subscriptions and memberships are the hot retail trends. Whether it is clothing rentals, video streaming, meal services, or car washes, consumers are signing up for memberships in droves. »

Imagine a car owner’s dismay. They open the door of their prized vehicle only to be struck with a devastating sight — an interior covered with mold and mildew and a wretched smell to match. »

Gauging a car wash’s performance is pretty straight forward. All you need to do is check the final product. If the cars pouring out of your tunnel or wash bay are clean, shiny, and dry, chances are your equipment is in good... »

Spend a few minutes with a veteran car washer discussing their time in the industry, and you will come away with one undeniable truth: Getting started in the car wash industry is hard. »

Car washing is in an unrelenting state of flux. Formats, equipment, and technology are always evolving, presenting new challenges for operators as they look to meet customer demand for a clean, dry, shiny car delivered quickly... »

Long-term success in the car care industry requires constant education. Operators need to stay abreast of the latest technologies and techniques in order »