Profile in Success

After 20 years in detailing some industry veterans get stuck in their ways, unwilling to put in the time to grow their knowledge base and improve their services. That is not the case with Scott Perkin. »

After just a few years of operation Craig MacKay did the unthinkable. He ripped out his five-year-old in-bay automatics and replaced them with updated models. The idea of trading out wash equipment that was just approaching... »

When Rob Schruefer took a cash advance on a credit card 10 years ago to purchase his first mobile detailing vehicle he wasn’t sure if his gamble would pay off. The few thousand dollars Schruefer and his partner scrapped together... »

Southern California is no longer synonymous with hand washing. With the price of labor steadily on the rise investors are increasingly turning toward automation in the Golden State.

California historically had an abundance of... »

Over the past few decades detailing has evolved into an industry all its own and Jim Goguen has been there every step of the way. Over the past 30 years Goguen has progressed from a car audio installer who did detailing on the... »

The detail industry has undergone a major transformation in the past few years. No longer is the service viewed as a side project at a car wash — or worse yet an unsafe process run by an unprofessional detailer — it has stepped... »

At first blush pairing a car wash/detail center with a barber shop doesn’t make much sense. The businesses have little in common and require completely different skill sets to operate. But the two industries have one important... »

Despite the national trend of shrinking sales for both self-serve and in-bay automatics, Green Mountain Car Wash has increased its revenue every month since it opened it doors.

The car wash industry is filled with stories of owners and operators that began washing cars at a young age either in a family business or as a part-time job. The story of the Drory brothers of Prestige Car Wash in Massachusetts...

Only the lucky have seen their business outgrow its location and been forced to set sail toward a new port. Will Rongholt started out as a stand-alone detail owner but as his business grew he had his eye toward the horizon and a...

Much of the nation has embraced the concept of professional car washing as a safe, affordable, and convenient way to keep their vehicles clean. There are, however, plenty of communities where washing cars at home is still the...

As the popularity of the express exterior concept continues to spread throughout the industry, it is becoming more and more important to differentiate a wash’s offerings to help set it apart from the competition. Providing a...