Niteo Products LLC, a portfolio company of Highlander Partners, L.P., has announced the acquisition of the air-care assets from Kraco Enterprises LLC. Founded in 2015, through the acquisition of the Valvoline car-care assets from Ashland Inc., and headquartered in Dallas, TX, Niteo is a manufacturer and marketer of automotive appearance and performance products.
Kraco's air-care assets provide leading fragrance and appearance products through the well-recognized brands of Ozium® and Scents™, along with certain licensed brands, for both home and auto use. This acquisition of the Kraco air-care assets furthers Niteo's comprehensive automotive appearance and performance product offering and strengthens its complete car-care lineup for wholesalers and retailers. The air-care operations will be conducted from Niteo's existing facilities in Hernando, MS, and its related employees will join the Niteo team.
Niteo is a formulator, manufacturer, and marketer of automotive appearance, performance and maintenance chemical products under several brands including AP Formulators and Trans-Mate in the car wash chemical category; CarBrite, Hi-Tech, and Trans-Mate in the detail, dealership, and auto auction appearance category; and the Pyroil and Cyclo brands, along with a license for the Valvoline and MaxLife brands, in the automotive maintenance and performance chemical category.